marketing and strategy Jazzercise discussion, marketing homework help
Jazzercise has long been associated with 1980s aerobics. In early 2015, the company launched a rebranding campaign. Review Chapter 2 in the text and the resources for Jazzercise, then address the importance of the following:Corporate mission and rebranding alignment with itDefining features of the product/serviceCurrent competitorsHow the company is differentiating itself from competitionWhat is your substantiated opinion of the potential rebrand effectiveness?300-400 words long