Answer the questions from PPT about Service Marketing

Chapter 1 Slides.pptx After reading Chapter One, answer the following question:List the four characteristics that distinguish services from goods and discuss how each would impact the marketing of a chain of fitness centers that is being started by six former Olympic athletes.Chapter 2 Slides.pptx After reading Chapter 2, answer the following questions:List three sources of customer expectations that are market-controlled factors.List two examples of sources of customer expectations over which the marketer has limited control.