Marketing question

Assignment:Reflection PaperThis assignment willassess the following competency: 4. Demonstrate the ability to exhibit soundmarketing decision-making.DirectionsBased on the learning experience in this course along with the newmarketing knowledge that you have acquired discuss in 300 - 400 words how youcan use these practices to improve the marketing effectiveness in your currentorganization. Discuss how you can forge a long-term marketing strategy in yourorganization. How can the establishment of effective workgroups assist youhere?These are the topics learnt: some of them can be used forthis assignment.- Marketing strategy : why is Marketing Managementimportant- Customer behavior- Segmentation: market segment; demographic, geographic,psychological, behavior, B2B- How do marketer segment the market- Product positioning- Positioning via price, and promotion- Positioning: Assessment through the customerlens- Targeting: what is targeting, and do marketersdo it- Sizing market- Products: Goods and services- Brands. What is a brand, what are brandingstrategies- New product, why are new product important, howdoes Marketing develop new product for their customers- What is the product life cycle?- Pricing; why is pricing so important, lowprices, high prices- Customer and psychology of pricing- Channel of distribution and logistics- Advertising messages and marketingcommunication, what is advertising, why is it important, what market goals aresought from advertising campaigns, designing advertsising messages to meetmarketing and corporate goals- Integrated marketing communication and mediachoices- Social media- Customer satisfaction and customer relationship- Marketing strategy- Marketing research tools- Marketing plans.