Apple's latest products, management essay help

Apple — Essay #3 Thinking about Apple's latest products In addition to recent news about Apple'slaunch of the iPhone 7, read the case at the end of Chapter 15 and answer thefollowing questions The case should be no more than 3 pages notincluding the cover page and references. Questionsto answer — please read the question and answer in full. Read the rubric.Apple's product launches over the lastdecade have been monumental. Refer to Chapter 15 and discuss what makes Appleso innovative. Chapter 16 discusses pricing strategies.What is your position on Apple's pricing strategy? Does it reflect the valuethe customer should pay or the cost to make the product? Share your view usingterms from Chapter 16. Use terminology from the book properly and share your pointof view. Last question relates to Chapter 20 whichdiscusses mass communications. What is your favorite Apple TV ad? Why? Howeffective is the message and creative strategy? How does Apple create consumerpreference and continue to build loyalty with its customers? Discuss your viewon how Apple maintains brand equity. Refer to the Chapter and use theterminology as well as providing your point of view.